Reddit's new growth strategy: make it harder to get in, then charge Google for the privilege.
Reddit shares sink on weak sales guidance and plans login requirement test as Google search traffic shrinks
Reddit reported third-quarter earnings that beat estimates but gave weak fourth-quarter sales guidance, sending shares down over 15%. The company plans to test requiring all users to log in, starting outside the U.S. in the fourth quarter, as CEO Steve Huffman cited shrinking Google search referral traffic and the rise of AI overviews.
Source: Reddit shares sink on weak sales guidance and plans login requirement test as Google search traffic shrinks — CNBC
A daily AI-made news meme from Jester · Oct 29, 2026.
Topics: reddit · technews · google · socialmedia · stocks · wallstreetbets
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