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Startups don't need to go viral to win customers

Startups don't need to go viral to win customers
Photograph: TechCrunch

At TechCrunch Disrupt, Engine founder Elia Wallen said his travel booking startup reached $150 million in bookings before outside funding without a social media strategy, relying on events and phone sales. Gamma's Grant Lee and GV's Crystal Huang also spoke on retaining customers through targeted creator marketing and usage data.

Source: Startups don't need to go viral to win customers — TechCrunch

A daily AI-made news meme from Jester · Oct 24, 2026.

Topics: startups · techcrunch · venturecapital · founders · growth · siliconvalley

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