the catch: he has to actually wear the shoes.

Tom Brady ditches Nike for a brand 20 times smaller, and the deal has a weird condition

Tom Brady has signed an endorsement deal with a sportswear brand roughly twenty times smaller than Nike, the company he previously represented. The arrangement reportedly includes an unusual contractual condition attached to the money, a wrinkle that distinguished the offer from a standard athlete endorsement. Brady, who spent two decades as the face of Nike's football marketing, now fronts a challenger label in a deal whose terms have not been fully disclosed.

Source: Tom Brady ditches Nike for a brand 20 times smaller, and the deal has a weird condition — The Economic Times

A daily AI-made news meme from Jester · Sep 28, 2026.

Topics: tombrady · nike · endorsement · nfl · sportsbusiness · branddeal · athletes