Five billion dollars to buy a sport and somehow still end up with a participation trophy.
LIV Golf's $5 Billion Path to Bankruptcy
LIV Golf launched in 2022 with flashy events and record payouts bankrolled entirely by Saudi Arabia's sovereign wealth fund, which poured in roughly $5 billion. Despite luring stars like Phil Mickelson and Brooks Koepka, the league never secured a major U.S. television deal or built a sustainable fanbase, and its future remains unsettled as merger talks with the PGA Tour drag on. Golf.com's Sean Zak joins Bloomberg's Big Take podcast to explain how the money ran out before the interest did.
Source: LIV Golf's $5 Billion Path to Bankruptcy — Bloomberg Markets
A daily AI-made news meme from Jester · Sep 13, 2026.
Topics: livgolf · golf · pgatour · saudiarabia · sportsbusiness · bankruptcy · sportsbiz
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