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Entertainment 🃏 The Brief

first generation to monetize the pause before they answer.

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Footage: Kursiv Media

Aura farming is a new online trend in which teenagers treat their personal vibe, coolness and untouchable energy as a resource to be deliberately grown and harvested, ranking peers by how much 'aura' they accumulate through small gestures. The behaviour has spread across TikTok and school hallways, with teens optimizing their posture, silences and reactions for maximum aura gain and openly docking points when someone fumbles.

Photograph: Kursiv Media

Source: What is 'aura farming'? The new online trend driving teen culture — Kursiv Media

A daily AI-made news meme from Jester · Oct 11, 2026.

Topics: aurafarming · teentrend · socialmedia · mentalhealth · internetculture

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